Can "Job Security" make a comeback?

Job security is an interesting conversation. I'd like to see that come back (it certainly is a corporate social responsibility expression), but I wonder how it can given how our culture has lain bear how disposably companies treat employees (and, therefore, why should employees feel any loyalty ... which we continue to not feel). Beyond a case by case basis, it makes for an interesting business meditation: by what ingredients can job security be re-introduced?

Happy (2 year) Birthday to BusGlobalMktg&theAppliedArts !

Wednesday marks the twin anniversary that is this blog. On June 20 2010, I began writing literally daily (after about a third of the year I gave myself weekends off) for a full year.

On June 20 2011, I gave myself permission to add to this blog with extreme leisure ... essentially whenever, though usually when it seemed I had something significant to say.

Tomorrow, June 20, 2012, will mark the close of the second year (though I imagine blogging will not change in its current drift). Interestingly, at least to me (and especially from a marketing perspective), after the fifth month this blog has garnered over 500 hits every month without fail … even after going from five days a week to “every once in a while”.

Delighted to be of service!

Michael Porter; a hero disappoints.

or, the danger of the disingenuous subject matter expert (would YOU have caught this lie?)

6/3/2012 2:05:20 PM

I just took pause from my all-day work in front of the computer to have lunch … and as is my habit set myself up in front of the TV and turned on some news. Fareed Zakaria was on (I really like Fareed’s show), and Michael Porter was about to speak. As a student of business, imagine my joy (Porter’s hardly if ever on TV … first time I’d ever see him on TV)!

For the uninitiated, amongst contemporary business literature Porter’s caliber would rank analogously with, say, the Rolling Stones (were business academics rock and roll). He has essentially helped Harvard Business School maintain its vaulted pantheon position, as faculty, as serial author, etc. And I must confess, I cite him regularly (as I variously am either learning or agreeing him.).

When he and Fareed began speaking, it was on the topic of where American business was headed (certainly fascinating). Unfortunately, it appears that Porter may have taken too much grant money from corporate sources (my conjecture)! More than once he cited Americans as not being productive enough!!! Just go to Google images and put in “American productivity chart” (https://www.google.com/search?tbm=isch&hl=en&source=hp&biw=1024&bih=614&q=american+productivity+chart&gbv=2&oq=American+productivity&aq=5S&aqi=g1g-S9&aql=&gs_l=img.1.5.0j0i24l9.1547.7094.0.11250.21.13.0.8.8.0.78.842.13.13.0...0.0.aEFu6vXy1Yo). While I didn’t check each and every chart you can readily see that most if not all say, as they should, the same thing. What that same thing tends to be, according to the Bureau of Labor Statistics, Bureau of Economic Analysis and others, is SO the contrary as to make one ill! Americans are setting records for productivity!

Now, does Michael mean productivity compared to wages elsewhere? Something like that is all I can think of. But honestly, that was the one silver lining of all the off shoring, I don’t want us to lose our minimum wage (it isn’t high enough as it is!). To make matters worse, he hardly looked Fareed in the eye, looking mostly down and to the right … generally a sign of being disingenuous.

What, it begs the question, would prompt such “marketing” (possibly propaganda)? He spoke of a study ... I'll have to keep an eye out for this study!!! If corporations could suppress wages more, somehow extract even greater ROI, then America becomes that much more attractive. Well, that's the simplistic easy thing, isn't it? Corporations have broken the middle class back - there IS no more low hanging fruit!!! How about corporations fulfilling the promise of America shifting from a manufacturing economy to a knowledge economy? Come on, Michael, you’re an old academic – don’t you want to champion corporations promoting, underwriting, etc. our knowledge economy? Why would you help "them" try to squeeze blood from a stone? Is it not time to reinvest? "Americans not being productive enough"? Have you gone mad? This so very much erodes your leadership credibility.

For those in academia you may recognize the old saw about how public schools do not “abuse” the financial aid system the way private institutions do. I am a Professor of Business of some years and actively teach for both kinds of Universities. There may or may not be an imbalance here, and both advantage monies every way they can (they, after all, each “have a business to run”). One thing is very certain, however, the public “research” schools (some, not all ... but as much their public blemish as the private schools have theirs) … are increasingly showing their stripes as paid for and bought.
I am happy to report, I can assure you, I do not teach for any schools that are bought : )

Google: organic graffiti moss

(or click on this:https://www.google.com/#hl=en&sclient=psy-ab&q=organic+graffiti+moss&oq=organic+graf&aq=1&aqi=g2&aql=1&gs_l=hp.1.1.0l2.0.0.1.1437.0.0.0.0.0.0.0.0..0.0.cish.1.0.0.kgyvnBwAf2I&pbx=1&bav=on.2,or.r_gc.r_pw.r_cp.r_qf.,cf.osb&fp=3393227c0779f2da&biw=1024&bih=614)

for some sweet guerilla marketing!

(a word on) Grant Writing

Grant writing is a career path in its own right. It's tedious and involves a ton of research and throwing lots of ones own time and effort against a wall and seeing what sticks.

There are courses, and if I recall there may even be the odd degree offered in it (if you look hard enough). Being a grant writer, especially a seasoned and successful one (maintain metrics, even if they're your own), pays off huge!

I did this for a time for a charity I did volunteer work for. This is a great approach because once you've put forth a good faith effort, you get to keep the files you had access to ... AND basically received training for free. If you do a couple months like that at 2 or 3 different NFPs for a couple years you've immediately catapulted to inheriting [a] one of the most muscular databases ever (presuming you're synthesizing them all into one of your own), and [2] some awesome training, insofar as it may be basic training (ultimately, it's fairly basic stuff anyway) but it's from a half dozen different perspectives (and the additional perspectives is mighty valuable). Naturally, you do this ethically, do your best for these folks and you don't take what you ought not. BUT, think of the advantage!!! Now THAT'S volunteerism with a payoff!

Marketing Occupy (1st draft - complete audio book - free download-able podcasts)

http://soundcloud.com/frankdavis/sets/marketing-occupy-an-audio-book

Marketing Occupy views the global social movement Occupy through the professional conversational lens of marketing. This first draft certainly needs editing, it nonetheless carries the substance. We find a range of insights, from the common sense & still overlooked to the creative. We find in the observations natural frustrations with a fledgling movement not yet evolved to an openness of alternative paths that could make a more positive difference. We see suggestions as to how communication can work wider & more positively, including a commitment to branding (and what that involves and could mean long term).
   The author has worked in the applied & communication arts his whole life, as art director & as an educator of 30+ years, professor of business, ABD, about to begin his DBA dissertation.

a quick look at The BRICS - link to the full sized original

http://www.flickr.com/photos/24795733@N00/6326200964/sizes/l/in/photostream/

a quick look at The BRICS; an infographic

Can you think of a business alternative to fast food? Maybe a healthier alternative?




How about instead of little boxie type restaurants where there's an abandoned mini mall or a warehouse at the edge of town creating a temperature controlled atmosphere to have a picnic in, and sell (healthy) picnic foods? People would have to walk to get to wherever they might sit at least.

smoking infographic

my one class is doing a case study on the ethics of the tobacco industry this week (ah, the irony), so I made this infographic for them (time self-justified as theraputic ... as I am HUGELY busy, but also 16 days not smoking).

business idea 11.07.14 - Independent Ethics Firm

In large corporations there's always the chance that someone may attempt to corrupt whatever is positioned in plac to address corporate social responsibility and ethics. If payment for third-party system is made into a pool based on metrics and organizational size,and indeed this could even be decoupled,then there seems to be an excellent opportunity to offer custom consulting services that begin with alignment to given mission and vision statements, codes of ethics (and any other established symbology in this direction, any other documentation of this nature) ... and the team working from there offers an independent appeal process, delineates much like SOP's any other missing structures and periodically reviews all elements of a given specific (that location, a regional operations, the company as a whole, etcetera). This could be coupled as well with the grade (that can be use in marketing).
Such a firm would naturally work with all the established professional associations and any appropriate academic research.

MBA's etc - in St Pete FL

Tight super-nice little campus that only gives out Masters degrees (hope to see you all who can make it next Tuesday!!! - There'll be lots of food!!!)

Product idea, etc.

   Two notes to self:



 - - - postpone passed DBA:

Interview start ups, pursue and track over time.




 - - - Business (product) Idea (posted to FB a few days ago:

Frank Davis



I'm thinkin' a joy-stick controled solor powered lawn mower should be able to be manufactured at an affordable price by now ... where are they?


June 25 at 10:35pm · Friends Only ·LikeUnlike ·


Ed Wagner A.) Anything solar powered is anathema to the powers that be. That also goes for affordable. 2.) This makes me positive that there are a few hundred patents of this exact type stalled or sold somewhere. 3C.) When it's figured out how to make them break down on a regular basis for expensive repairs, they be selling them 2 for the price of 1 on infomercials...


June 26 at 12:20am · LikeUnlike · 1 personLoading....Frank Davis rhetorical question and Ed, I'm guessin' there's a lot of correctness to your responce.


June 26 at 5:49am · LikeUnlike.

Indefinite Hiatus [Sunday, June 19, 2011]

Happy Father’s Day.


A year ago today I blog posted for the first time. My intention was to offer something daily (hopefully smart and difference making on the topic of business generally, business globally, marketing and/or the applied arts). I have done that now for a year and I am glad I did this.

It remains to be seen what, if anything, will be posted moving forward. It is imagined any new postings will be intermittent at best. Demands dictate that I concentrate my efforts elsewhere. Should I pursue this again it may well be elsewhere.

The structure and discipline of this experience proved their own value. Much of what remains behind should prove worthy for some time to come.

The screen captures below represent the visual metrics blogger affords writers … in this case across this past year, the sum totals of what this experience generated.

If you have been one of the nearly 8,000 readers, I thank you for visiting.

-Frank

A Qualitative Research Literature Review [5 of 5]

References


Creswell's five approaches is a (perhaps the) comprehensive work on qualitative research, written in such a way to assure the organic qualities and nature of such projects. The work’s structure supports its readability.

Creswell, J. (2006). Qualitative Inquiry and Research Design : Choosing Among Five Approaches (2nd ed.). Thousand Oaks, CA: Sage Publications, Inc.



This writer still questions this work by Heimtun. As a single overseas eating, "alone" this writer never had an issue. Certainly, this writers experience did not carry with it emotional baggage, let alone loneliness, under similar circumstances. Granted, I am a man, but then again so too is this article's author (who, curiously, is only dealing with women).

Heimtun, B. (2010). The holiday meal: eating out alone and mobile emotional geographies. (Qualitative research (grounded theory). ISSN: 02614367). Retrieved from Argosy University Library databases: http://wfxsearch.webfeat.org/wfsearch/search



If there is a quintessential mystery as regards the creative process in relationship to culinary experiences, then this is smart and highly readable article solves that mystery (this writer was so impressed he forwarded a copy to his wife, sister and mother).

Horng, J., & Hu, M. (2008). The Mystery in the Kitchen: Culinary Creativity. (Qualitative research (grounded theory). ISSN: 10400419). Retrieved from Argosy University Library databases: http://wfxsearch.webfeat.org/wfsearch/search





Despite not having a personal experience of learning anything new, something as academic as the deconstruction of the current ethanol supply chain in the United States seem to brightly put together; and now I know.

Russell, D. M., Ruamsook, K., & Thomchick, E. (2009). Ethanol and the Petroleum Supply Chain of the Future: Five Strategic Priorities of Integration. (Qualitative research (grounded theory). ISSN: 00411612). Retrieved from Argosy University Library databases: http://wfxsearch.webfeat.org/wfsearch/search



Mses Scarborough and Luke did an excellent job of collecting all the related research, synthesizing it into a sort of background fabric against which all other good effort seems to do little more than confirm presumptions.

Scarborough, J. L., & Luke, M. (2008). School Counselors Walking the Walk and Talking the Talk: A Grounded Theory of Effective Program Implementation. (Qualitative research (grounded theory). ISSN: 10962409). Retrieved from Argosy University Library databases: http://wfxsearch.webfeat.org/wfsearch/search



No one can claim in sensitivity on the part of Ms. Williams. Although I hunger for other collection methodologies, she did they really count (and code) the variety of books (the collection of which had its own pros and cons in being a relatively stable collection).

Williams, L. M. (2008). Book Selections of Economically Disadvantaged Black Elementary Students. (Qualitative research (grounded theory). ISSN: 00220671). Retrieved from Argosy University Library databases: http://wfxsearch.webfeat.org/wfsearch/search

A Qualitative Research Literature Review [4 of 5]

A Qualitative Research Literature Review [3 of 5]

Concluding thoughts


There seemed much to learn from this experience. The greatest irony for this writer was that material pre-judged as dry (the supply chain of ethanol) or pre-judged as challenged (the Chinese writing in English) seemed eminently readable. By contrast, the combination of Western voices writing of human experience seemed the most tedious.

This author was heartened to read grounded theories based on populations of 17 and 35, and is grateful that the documentation does not have to extend into the many hundreds. Glimpses of creativity were also appreciated; e.g., the solicited diaries.

This writer remains in awe of the array of moving parts that distill into a grounded theory, not the least of which is the wealth of research that lies ahead. Nonetheless, with the proper pace and effort, was reassured that such a creation of one's own is, in fact, within reach.

A Qualitative Research Literature Review [2 of 5]

Book Selections


This was a doctoral piece by an individual from the University of North Florida. This work sought to explore literature selection not only by economically disadvantaged students, specifically, economically disadvantaged Black elementary students. This author would have appreciated a pair of smaller studies for compare and contrast, under the circumstances, for example of Blacks and Hispanics / Asians / Arabs, etc.

The author, Ms. Williams, expressed authentic sensitivity and depth of knowledge on the subject matter she was exploring. Moreover, it was clear through her writing that she cared to make a significant contributory difference. I could hear her voice in her writing.

Detracting from Ms. Williams, for this author, were a few other things. One was that she also was exhaustive (many hundreds of documents) with her paperwork. Another issue was that her data collection tools were exclusive to audio recordings of children. The final issue this writer mentions had served her well, (her voice); however, this author wonders how much she may have influenced the outcomes.



The Holiday Meal (Heimtun, 2010)

Sourced from a Norwegian University, this researcher was initially unfamiliar with the gender of the writer's name. The gentleman (as it turns out) chose 32 single Norwegian women in the 35 to 55 age range to work with, and his topic centered around the emotional experience of eating out alone while on vacation. This author found this work obtuse, both in its premise and execution (and wonders, here as well, as to whether or not Mr. Heimtun was able to remove the influence of himself from his work effectively enough). This work, ironically, was not a holiday to read.

This author appreciated that the work sourced from what he views as a workable number (32 people). This author further delighted in the clever device of using as a data collection instrument solicited journals (thereby not only including the participants, but reducing some of the workload as well).



Mystery in the Kitchen (Horng & Hu, 2008)

Horng & Hu are both associated with institutions of higher learning in the island nation of Taiwan. I found their sample population of 17 to be questionably low, while heartening as do-able. What made this sample population even more questionable was how they divided them up: eight Western, six Chinese and three pastry specialists (this is akin to mixing apples and oranges, were the pastry specialists from South America, where the Chinese all entrée while the Western all side dishes?). Coding seems questionable, and the larger structure more simplistic than implied by Creswell (Creswell, 2006).

Nonetheless, with all four other works standing side-by-side, all from Western writers (mostly English-speaking writers at that), this author found Horng & Hu’s work most readable; muscular in its execution with details coming alive throughout. For what is ostensibly supposed to be left-brain stuff (business and all that), attempting to map creativity itself certainly seems an abstract, if not tall order. This writer was very impressed.



School Counselors (Scarborough & Luke, 2008)

The school counselor piece is the work of the pair of professors from different American universities. One of the distinguishing characteristics of this particular work is that the humans that Scarborough and Luke are looking to cull information from are also academics. Indeed, the creation of their pool occurred through a pre-whittled down mailer process to various institutions (calling forth an especially amenable population). Scarborough & Luke held so closely to the existing literature and the mechanics of the process that I could hardly hear what they had to say. Their study seemed more a deconstruction of the current state of CDSCPs then bringing forth out of such a thorough exploration any overt learning, anything new.

That is not to say that strategies were not identified, but it did not seem as if anything was added (anything that was new was simply being reported).

A Qualitative Research Literature Review [1 of 5]

Abstract


This document serves as a response to a guided inquiry on the qualitative methodology of grounded theory. Specifically, said inquiry leverages five articles chosen at random (one, an actual study) with their deconstruction in mind.



Purpose

Creswell outlines five approaches (narrative, phenomenological, grounded theory, ethnography and case study), this author focuses on grounded theory under the impression that this particular qualitative methodology is most suited for what will become a doctoral dissertation (by this writer)(Creswell, 2006). In short, this document becomes preparatory research for the targeted research expected to follow.



Example Issues

Despite this author's findings of works that might well prove more suitable for his own long-range purposes through more pedestrian searches (Google), the five grounded theory works (one of which being a full-blown study) were randomly downloaded through academic databases.

These five works express individual strengths and weaknesses (the individual delineation of which will follow in the next subhead), yet overall serve well as unique expressions of grounded theory (Fig. 1).

Nonetheless, a few issues arose among the works that were not necessarily unique to just one work. Chief among these was what appears to be a ridiculously exhaustive amount of documentation. While this author can appreciate, as an example, the need to literally transcribed word for word what might occur in a given interview (and both the process and result are deceptively long and tedious, if one has not done this before), what is being pointed at here might colloquially be termed as encyclopedic expressions. One of the works cited upwards of 700+ documents!

Other shared issues include checking recording devices and sensitivities to settings. This latter seems especially nuanced and insightful, for it is true how subtle extraneous considerations can influence inputs (the color of the room, the lighting, the nature of images on the wall, etc.). Indeed, a wonderful dissertation could be composed of just this alone.



The Pros and the Cons

As previously noted the works selected were entirely at random. It is interesting, however, that two pair of the five works had something in common; i.e., one pair shared a culinary theme, another pair was concerned with an aspect of a K-12 experience. The subheads (in no particular order) that follow are abbreviated versions of the full titles of the works considered.





Ethanol (Russell, Ruamsook, & Thomchick, 2009)

The ethanol article was fascinating on several levels. For one, it was the most business grounded article of the group focused exclusively on supply chain. The article was also (for such an esoteric pursuit) surprisingly readable. This work was cobbled together by a trio (an associate professor, an assistant professor and a visiting scholar), all from the Smeal College of Business, Penn State. Among its pros would also include how thoroughly the subject matter was explored and how understandable were the graphics. To its detriment, this article focused on its metadata and did not see the creation of any research, simply the embrace of the wealth of research that was already available.

Operations Marketing and American Airlines [6 of 6]

References

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http://www.youtube.com/americanairlines;

http://market.android.com/

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; and http://wf2dnvr2.webfeat.org/Iev1Q11896/url=http://cobrands.hoovers.com/global/cobrands/proquest/factsheet.xhtml?ID=10021

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Johnson, B. (2010, October 11). Why (and how) you should go after the gay dollar.. Advertising Age, 81(36), p22. doi: Accession Number:54401100

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