Dissertation Support Requested

BEGGING - I AM UNDER DEADLINE
(I know you know what that's like!)

IRB Protocol number 10303

Study: Business Coursework &/or other preparation for an Applied Arts career in Marketing

Hello!

        I am begging for a total of 40 minutes of your time! Openly asking if you or anyone you know would be willing to contact me to do

·         a survey (17 questions in 2 parts),

·         an interview (conversationally about 15 to 20 questions),

·         and to share some images (as you deem significant) …

… as part of my dissertation.

            Criteria is that they graduated from one of 42 AICAD accredited schools (http://www.aicad.org/) as an illustration major. There would be an informed consent form (all individual results are confidential) and your total commitment, all inclusive, is –planned for under 50 minutes. Respondents will receive aggregate level results (confidentiality assured).

            I am a doctoral candidate at Argosy University School of Business, with a BFA from UArts in Illustration, and as an educator of 30+ years, a university professor for much of that, I sense something of a potential  gap in curriculum.  The research seeks to confirm suspicions that may exist, further the conversation about what constitutes success, and otherwise shed light on the relationship between right and left brain paradigms, applied arts and business. This is intended as foundational research.

            Research is later intended as regards this consideration and other applied arts.  Further research may also venture what business can learn from the arts and vice versa.  What inherent default boundaries of thinking and behavior occur based on these right / left-brain considerations.  Cultures generally and specific to business, to the arts, and any role education plays in exacerbating such divisions, pro or con (and more).

   Thank you,

   Frank Davis

professorfrankdavis@gmail.com, 727 527 4623

*It does not matter what year you went or which AICAD school it was, which include:

Alberta College of Art and Design Art Academy of Cincinnati Art Center College of Design Art Institute of Boston at Lesley University California College of the Arts California Institute of the Arts Cleveland Institute of Art College for Creative Studies Columbus College of Art and Design Corcoran College of Art and Design Cornish College of the Arts Cranbrook Academy of Art Emily Carr University of Art and Design Kansas City Art Institute Laguna College of Art and Design Lyme Academy College of Fine Arts Maine College of Art Maryland Institute College of Art Massachusetts College of Art and Design Memphis College of Art Milwaukee Institute of Art and Design Minneapolis College of Art and Design

Montserrat College of Art Moore College of Art and Design New Hampshire Institute of Art NSCAD University (Nova Scotia College of Art and Design) OCAD University Oregon College of Art and Craft Otis College of Art and Design Pacific Northwest College of Art Parsons The New School for Design Pennsylvania Academy of the Fine Arts Pennsylvania College of Art and Design Pratt Institute Rhode Island School of Design Ringling College of Art and Design San Francisco Art Institute School of the Art Institute of Chicago School of the Museum of Fine Arts School of Visual Arts The Cooper Union The University of the Arts Watkins College of Art Design & Film

Sustainability [3 - conclusion]

Film and Photo
   Within film and photo there is little more that the practitioner can do to forward the sustainability conversation than to simply be as cautious as possible. The conversation for the materials used includes the majority of the materials that can be addressed already having been so, much of what is now done is digital (so there is the minimization of waste) and the bulk of what remains is intended to last forever (the antithesis of the biodegradable idea).
   Still, there are always nooks and crannies where one can seek out an opportunity for improvement. If you are manually photo/film processing, then you are back to the chemicals. Right off the bat this encourages a flurry of research: what needs to be ventilated, what can get recycled (and how), etc. If you are working around spotting, retouching and/or hand coloring (and the like) then you are equally likely to be back with the old-school chemicals and exposures (however, many have improved over the years). This holds true for anything aerosol as well (spray mount, etc.).
   One of the nice things about this industry is that old cameras and equipment tend to get collected, so much of this being embraced as sacred. However, some things become so old that they fall apart. If we are talking about brittle leather or scratched and dented metal casing, that is not so much an issue. But when we are talking about old celluloid, faded slides and unintelligible Polaroids®, then one owes it to oneself to contact the waste management in your area to determine the most responsible method of disposal.
   Finally, being conscious and doing what one can do on one's own seems always the default position. It is generally recognized that going on safari with the camera, as opposed to a rifle, is the environmentally friendly response. However, don't bring your morning coffee out to an African savanna in a Styrofoam cup that's going to take 400 years to decompose. The point here is, leave everything as you found it or better.

Multimedia (Visual Effects, Motion Graphics, Gaming Design and Animation)
   The reader is invited to review the previous section on film and photo, since at essence much of what was stated there tends to be true here as well. For example, if one does find oneself working on old-school animation acetate, the surface and the medium applied may or may not be environmentally friendly. Simply be aware and be as responsible as one can about one's own protection, what becomes of the finished piece and how best to clean up.
   The bulk of what really falls to this industry, when it comes to sustainability, (and this includes the television arts as well) is the responsibility one has to one's audience. There seems very little one can do if employed by someone else, besides doing the best you can. However, if you are opening up your own shop, please recognize the awesome responsibility you hold within your capability to influence others.
   This author recalls shepherding an entire class of this major through a capstone project. We cast about for ideas as to what to produce for much of our first class. The classic response seemed almost unanimous, it all had to do with in-artful and uninspired storytelling with the only goal in mind to produce as much gratuitous violence as possible. As someone with significant marketing experience the rhyme and reason of such was not lost on this author.
   Such is the low hanging fruit, and the large publicly held entities that have to create shareholder wealth have walked themselves into such a corner. Your little shop (a) does not have to proselytize for money, (b) nor can you effectively compete. Therefore, the real vision for this industry actually lays in your hands. Consequently, the opportunity to educate, uplift and otherwise add meaning to people's lives falls to the Independents. This comment is not altruism for its own sake, yet also includes the marketing value of creating your own space. In addition, if it is appropriate to weave in a green message, so be it.
   This section necessarily concludes with a mention, much like the concluding mention in the passage above (film and photo). If one does need to stage a kind of activity (say, a chemical fire), you are begged to do your due diligence vis-à-vis proper creation and proper cleanup.

Web Design
   If one reviews the last two passages one notices that there seem to be less and less opportunity for ways to be sustainable. These three industries have moved in-kind toward greater digitization. Now we find ourselves in an industry that is essentially, completely digital.
   The proviso in the last passage about the context of sustainable behavior certainly applies here as well. Yet what does that leave? There is still an opportunity. If you do work in web design, and something had been uploaded into cyberspace that is no longer being used, dismantle it. This may seem a small thing, and yet it still takes literal energy (by someone somewhere) to continue hosting it.
   Beyond that, the author invites any other contributions to this conversation (for web design or otherwise). It seems web design is, by its very nature, automatically about as green as it gets.

   The author wishes to acknowledge here that this is a first draft. Suggestions, insights, corrections, anecdotes, and other edits are all invited.

Positions for the Applied Arts (revised 10) (Digital) Film

Entry Level

Production Assistant
Excellent communication skills
Highly motivated
Strong creative ability
Comfortable sharing ideas with crew; teamwork
Adept to rapidly changing technologies
AVID/ Final Cut Pro, other non-linear software
After Effects/Premiere
Beta/DV/DVC Pro/DV Cam

Assistant Editor
Excellent communication skills
Highly motivated
Able to take direction and work independently
Observe strict deadlines
Strong attention to detail
AVID
Final Cut Pro/Pro Tools
Deadline oriented

Lighting Assistant/Gaffer
Artistic ability relating to color/light
Accurate and detail oriented
Able to take directions

Camera Operator
Good eyesight and hand-eye coordination
Steady hand/arm movement
Able to hold camera for extended periods of time
Good communication skills
Beta SP/Panasonic DV/DVC Pro/other camcorders
Multicamera production/crew relations
Ability to take creative direction

Tape Librarian/Dubber
Strong attention to detail
Good communication skills
Understanding of customer service
Patient and accurate
Beta/AVID/Final Cut Pro

Master Control Operator
Adept to rapidly changing technologies
Able to take direction and work independently
Attention to detail and accuracy
Good communication skills
Electronic news gathering/multicamera production
Deadline oriented


Traffic Assistant
Detail/deadline oriented
Good communication/phone skills
Good computer skills


Mid-Career
Studio Director
Producer
Assignment Editor
Technical Director
Field Videographer
Camera Operator
Producer
Technical Director
Traffic Coordinator
 
Pinnacle
Production Manager
Program Director
Editor
Senior Editor
Director of Photography
Field Supervisor
Director of Photography
Field Supervisor
Senior Editor

Positions for the Applied Arts (revisited part 04) (Digital) Film

Entry Level
Production Assistant
Assistant Editor
Lighting Assistant/Gaffer
Camera Operator
Tape Librarian/Dubber
Master Control Operator
Traffic Assistant

Mid-Career
Studio Director
Producer
Assignment Editor
Technical Director
Field Videographer
Camera Operator
Producer
Technical Director
Traffic Coordinator

Pinnacle
Production Manager
Program Director
Editor
Senior Editor
Director of Photography
Field Supervisor
Director of Photography
Field Supervisor
Senior Editor

Night; its Edges & Accessories (Twilight, New Moon, Eclipse and Breaking Dawn)

   This blog post is a riff off of a Forbes article, of all things, on the phenomena that is the Twilight series. To Forbes’ credit the article does not gush, but reports forthrightly about all the money this franchise is raking in.
   What is phenomenal to me is that (what I call) female porn (the entire genre “romance novel”) has ripened this kind of storyline dynamic to a fair-thee-well … and yet, all of a sudden this?

   Let’s review: A never before published author, Stephenie Meyer, produces yet another narrative; aligned as hundreds of thousands have gone before (remind: the romance novel). Yet somehow the magic prosperity fairy bestows opportunity where it never had, for decades, before. Three unknown actors star. The films are all low budget.
   If one of my digital film students asked me what happened, candidly, I’d be at a loss for words. The business model is to take any of those disposable storylines, any wannabe actors and that anyone with a fledgling budget and some essential grounding in film could repeat? This is not to minimize any real writing, acting or cinematography skill on the part of the principals. I am simply questioning the larger picture: how did what happen all of a sudden become palatable and does that mean we can now create an assembly line for the backlog of written material and become mega-wealthy?
   I am happy at the halfway point the first two films alone produced $1.1 billion at the box office based on next to nothing. Happy prosperity to those who lucked out; being associated with all this. My point, beside questioning writing, acting and filming choices, is where is the investigative reporting on how this happened? Is this a trend or an aberration? And if it is a trend, what are the long term consequences for culture?
   If this is just teen/tween pabulum I confess my friends and I had Rocky Horror 35 years ago. But at least that was honest – even then everyone knew it wasn’t art; it was fun, disposable crap. If that’s all this is, I wonder if people know it.

Inside The 'Twilight' Empire

Dorothy Pomerantz, 06.28.10, 06:00 PM EDT

http://www.forbes.com/2010/06/22/twilight-kristen-stewart-robert-pattinson-business-entertainment-celeb-100-10-twilight.html?boxes=Homepagetopspecialreports

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Retrieved Friday, July 09, 2010